If you are the owner or manager of an online business in Malaysia, you are going to need a reliable email hosting service for communication purposes. Always keep in mind that email remains the most efficient way to communicate with your employees, customers, and business partners. Below are the most important factors you need to consider when looking for a good and reliable email service provider:
- Administration and ease of use
Generally speaking, you should have complete control over the management of your emails. The provider simply gives you the platform, and you should have the freedom to use it in any way you want. This is particularly the case for business websites wherein you have to customize your emails depending on your customer base.
Email hacking and phishing remain the two most common ways in which hackers steal sensitive data. The email host you hire should have tight security measures in place to prevent these hacking attacks. One way of determining if a provider has stringent security measures is to ask for their security certifications.
- Archiving and storage capabilities
You should be able to easily categorize your messages based on a particular set of criteria. For instance, you should have the ability to separate customer emails from the ones sent by business partners. And of course, there should be enough storage space should you decide to save and archive all incoming messages.
- The efficiency of customer support
Email systems can sometimes go down. In these instances, you can lose a lot of clients and potential sales. The damage can be minimized if the problem is fixed as soon as you send a support ticket. That said, you need an email provider that employs a team of experienced and vigilant support technicians.
If an email service provider passes the test with regards to the factors mentioned above, then it’s a good fit for your business. It’s advisable that you try the service for some time before you fully commit to it. The majority of email hosting companies offer free trials wherein you get to experience the features and functions of the service before you decide to purchase it. You should take full advantage of these free trials.